Nov
30
Yesterday I sent out a notice to several of my friends and colleagues who I know create information products and or offer coaching/trianing and consulting. This was for a new project called 1000 Great Giveaways which you will read more about later. One of the respondents was Krishna De of Biz Growth Live from Ireland. …
Nov
21
Quick-Start Guide to Hiring a Celebrity Spokesperson by Lou Bortone Celebrity endorsements are a staple in advertising, with more than 20% of all ads today featuring a famous face, voice or likeness. The reason is simple: Celebrities sell. Consumers pay attention to celebrities because they are attracted to the familiar. Using a celebrity to promote …
Nov
19
Shannon Cherry, Founder of Cherry Communications & Be Heard Solutions publishes a weekly audio media tip for her readers and for HER Mastermind Network on RYZE. In less time than it takes to grab your cup of coffee, you’ll get a quick tip that will help you really get a buzz going! Go to: http://www.startupspark.com …
Nov
15
3 Mistakes You Can’t Afford To Make When You Write A Press Release by Paul Hartunian You have the story of a lifetime. Editors are going to drop their jaws in amazement. You just can’t wait to get the press release on their desk. You fire up the fax machine, hit the go button and …
Nov
12
Last week I had the honor of interviewing Susan Wilson Solovic, Founder & President of SBTV.com. She had some great tips for our audience about how to get involved in Internet television to promote your products and services. She also had some startling statistics about business women and financial success. Did you know for instance, …
Nov
10
Is there a Wiki in your Public Relations Plan? If not, perhaps you should think about creating one. What’s a WIKI? The short answer is this: a wiki is a Web site that allows visitors to add, remove, edit and change content generally without the need to register. It also allows linking among other pages. …
Nov
09
Recently I read about a local woman, Pamela M. Hutchinson of Davie Florida, the creator of Who’s Who in Black South Florida – a directory of black professionals. She recently passed away and the article focused on how well-received her directory was and also talked about who would take over her legacy. I thought it …