Monthly Archive: February 2008

Feb
28

Create Your Media Bio for Publicity

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Create Your Media Bio for Publicity By National Publicist, Annie Jennings of Annie Jennings PR An excerpt from GET MEDIA SAVVY – The Ultimate eGuide to Promote Your Products, Services and Ideas to the World! Create A BIO That Tells The Media What They Need To Know In A Nutshell  & Learn What Does Not Belong …

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Feb
26

Award Wins Can Help Build Brand and Sales.

Award Wins Can Help Build Brand and Sales.  Here’s How.  By Nancy S. Juetten An excerpt from GET MEDIA SAVVY – The Ultimate eGuide to Promote Your Products, Services and Ideas to the World! Companies seeking credibility, a leading edge over competition, favorable publicity, and a way to accelerate sales are gaining value from award contests that …

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Feb
25

Conquering the Fear of Promoting Yourself

Conquering the Fear of Promoting Yourself or, Do You Like to Talk to Strangers? By Raleigh Pinskey An excerpt from GET MEDIA SAVVY – The Ultimate eGuide to Promote Your Products, Services and Ideas to the World! The Small Business Association reports that the top two reasons businesses fail in the first two years are …

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Feb
23

How to Create a Press Kit That Attracts Positive Media Attention

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How to Create a Press Kit That Attracts Positive Media Attention By Dina Giolitto An excerpt from GET MEDIA SAVVY – The Ultimate eGuide to Promote Your Products, Services and Ideas to the World! Do you promote your business via press releases that you submit on the Web and/or to newspapers? Then you should ideally have …

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Feb
21

Your Media Contacts Database

An excerpt from GET MEDIA SAVVY – The Ultimate eGuide to Promote Your Products, Services and Ideas to the World! Whether you keep your editorial contact information in an electronic database or in a Rolodex, your media contact information must be kept up-to-date. Editors and publishers come and go, reporters are reassigned to new beats, and …

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Feb
20

GET MEDIA SAVVY Excerpt

From the Foreword by Raleigh Pinskey “Without promotion a terrible thing happens, nothing!” is a phrase coined by circus impresario and entrepreneur P.T. Barnum. He made millions in the 1800’s from his promotional efforts. Did you know that Promotion is one of the top five driving forces for a successful business?  Promotion includes the terms …

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Feb
19

GET MEDIA SAVVY is Finally HERE!

That’s right!  GET MEDIA SAVVY, The Ultimate eGuide to Promote Your Products, Services and Ideas to the World is ready for the taking.  This FREE eGuide is filled with advice from 14 Experts on Media Marketing and Public Relations Promotions. Meet the authors:  Raleigh Pinskey,  Shannon Cherry, Rhonda Day, Catherine Franz, Dina Giolitto, Paul Hartunian, Penny Haynes, …

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Feb
09

Pitching to Bloggers

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I found a great article which will help you get the attention of the blogging community: “The Seven Deadly Sins of Pitching to Bloggers” Navigating Social Media Safely to Avoid Embarrassment & Achieve Results  Here’s an excerpt: “So you’ve been told to get earned placement in social media, but you’ve heard that pitching to bloggers is …

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Feb
02

Want More Exposure? Get listed in a Who’s Who Directory

Did you know that getting listed in a Who’s Who Directory can bring you more exposure, more traffic and greater visibility for your company or organization. Not to mention the increased credibitlity you receive just because you are now among the “Who’s Who World.”  There are dozens if not hundreds of Who’s Who directories to …

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