Monthly Archive: November 2011

Nov
27

How to Write a Successful Press Release (Part Two)

"press release"

In part one of How to Write a Successful Media Release, we shared Ten Tips to get the Media to take notice and READ your release. Here are Ten MORE tips you can use: 1. The Body. The body of a release (story) contains additional facts to support the lead. The most important facts are …

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Nov
20

How to Write a Successful Media Release

"Tossing out the Press Release"

… that doesn’t end up in the round file (trash). A media or press release is one of the main ways you can share your news with the media. Reporters journalist, and editors are hungry for news, and often depend on releases to tip them off to new products, company trends, and other newsworthy developments. …

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