Be the Media’s Dream Guest Publicity Tips by National Publicist,
Annie Jennings of Annie Jennings PR
Want To Be A SMASH HIT Success On TV & Radio?
Want To Avoid Media Mistakes With Your Publicity & Book Promotion?
Learn The Publicity, TV, Radio & Media Skills You Need To Be The Media’s Dream Guest! This chapter includes a set of tried and true publicity tips to use while working with the media. You’ll learn 8 of the top pre-interview tips, on-camera or on-air tips, book promotion and publicity tips, media etiquette tips & lots more PR publicity pro tips to help position you as the media’s dream guest!
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 TIP #1   Don’t Try to Change the Segment or Story IdeaDuring the pre-interview with the producer or journalist, please do not attempt to influence the producer or journalist to slant or change the original segment idea. This is because the article, story or segment idea is most likely already set in stone by Managing Editors or Executive Producers and your media contact has very little flexibility. They are assigned to develop a story or segment idea according to a specific set of directives and appreciate your support in moving the story or segment forward. Always give the media the info they are looking for first so they can complete their assignment otherwise, they might decide to move on to another expert. If you do a great job for them, that is, you are on target and on message without meandering off topic or discussing topics that fall outside the scope of the placement, they will use you again.
Of course, if they ask you about other ideas you may have, feel free to give them your best stuff!
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