Nov
27
In part one of How to Write a Successful Media Release, we shared Ten Tips to get the Media to take notice and READ your release. Here are Ten MORE tips you can use: 1. The Body. The body of a release (story) contains additional facts to support the lead. The most important facts are …
Apr
21
When you think of public relations, the first thing that comes to mind is a press release. A press release is, and will always remain to be an important tool for reaching the media and getting the word out about your business.” But there are other ways to tap the media, and here are some …
Jul
16
Distributing your press release is just as important as writing it if you want it to be seen, and more importantly, written up in the media.Follow these tips shared by Marketing Concept, Inc. and reach your goals quicker and with more success: Target your audience. Only contact editors who write about your industry or topic. …
Mar
07
5 Tips for Writing Search-Engine Optimized Press Releases By Michelle Howe Online press releases are one of the most inexpensive and highly effective marketing methods for a small business owner. Yet, many people think only “big businesses†use press releases. Wrong.The Internet gives a small business’s website the same visibility as a large corporation’s website …
Feb
23
How to Create a Press Kit That Attracts Positive Media Attention By Dina Giolitto An excerpt from GET MEDIA SAVVY – The Ultimate eGuide to Promote Your Products, Services and Ideas to the World! Do you promote your business via press releases that you submit on the Web and/or to newspapers? Then you should ideally have …
Jan
29
We are delighted to announce that the Women Business Ownners survey is officially closed and the results are in. If you would like to read the press release, visit: WE Magazine For Women. You can access the full pdf Report here: http://www.wecai.org/wbosforecast2008.pdf. Thanks to all who participated. 545 Women took the survey … Your …
Dec
11
    Finding and interviewing experts who support your message or enhance your brand can also get publicity for your company or organization! That is, when you choose the RIGHT Experts to interview and the RIGHT Topic to cover.  What do I mean by that? The right expert will help draw attention to your company or …
Nov
30
Yesterday I sent out a notice to several of my friends and colleagues who I know create information products and or offer coaching/trianing and consulting. This was for a new project called 1000 Great Giveaways which you will read more about later. Â One of the respondents was Krishna De of Biz Growth Live from Ireland. …
Nov
15
3 Mistakes You Can’t Afford To Make When You Write A Press Release by Paul Hartunian You have the story of a lifetime. Editors are going to drop their jaws in amazement. You just can’t wait to get the press release on their desk. You fire up the fax machine, hit the go button and …
Oct
29
Paul and Francine were FANTASTIC! Special thanks to Francine Kizner and Paul Hartunian for the excellent interviews today. Each of them shared their wisdom and expertise in how to get FREE Publicity, how to write for major magazines and how to get known in your part of the world! Here are just a few highlights: …