Jul
10
It has been a while since I posted anything on Women’s Media Pages and I thought it would be a good idea to share my top ten Media and Publicity Articles for the Week. They include tips for free publicity, how to strike it rich with publicity, how to create a media relations strategy, word …
Feb
06
Did you know that February 1- 7 is Publicity for Profit Week? “ There’s a fairly well-kept secret among top PR agencies and major corporations. What’s the secret? Most newspapers, and many other types of media outlets, are understaffed and often have significant editorial gaps to fill. They rely on free outside copy that arrives …
Jun
28
Recently I read an article on the Wall Street Journal blog about How to Get Killer PR by Kelly Spors It starts like this: “About a month ago, I was a guest on MSNBC’s Your Business. Another guest on the show was Sarah Endline, founder and chief executive of Sweetriot, a small New York company …
May
07
Want to get your organization noticed? Â Create Your Own Holiday! Planning special events can be a cornerstone of your marketing program. Small business owners should and can be excellent hosts of special events. Typically events are created to showcase the product and services a business offers. Â Designed to attract attention, educate potential attendees, …
Apr
28
The “Can’t Miss System” for Getting Free Publicity by Paul Hartunian Publicity is a funny business. On one hand you have as many variables as you do opportunities to promote and yet, on the other hand, beneath it all, there are a few cardinal rules that regulate any successful publicity effort. Each rule make take …
Apr
24
Today I received some great advice in my inbox from one of my favorite Public Relations Experts, Marsha Friedman of Event Management Services. It was all about being a great Television guest. So I decided to visit Marsha’s website and found lots of goodies which I wanted to share with you.One of them is a …
Apr
08
Writing Articles to Boost Your Business – and Attract Media Attention By Rosalind Sedacca, CCT Article marketing is one of the best ways to draw attention to your expertise and build credibility for your business.Not only is writing articles a great no-cost way to promote your products or services, it offers another valuable benefit that …
Mar
22
 In November I wrote about getting known by creating a Who’s Who directory which was inspired by reading about a local woman, Pamela M. Hutchinson of Davie Florida, the creator of Who’s Who in Black South Florida – a directory of black professionals. She recently passed away and the article focused on how well-received her …
Mar
01
Shannon Cherry, one of our Media experts and Co-author of GET MEDIA SAVVY! has created a special day to help YOU get the word out about your business, your products and services. It is National Be Heard Day. And it is being celebrated on Friday, March 7th. Here’s what Shannon has to say about it: …
Feb
25
Conquering the Fear of Promoting Yourself or, Do You Like to Talk to Strangers? By Raleigh Pinskey An excerpt from GET MEDIA SAVVY – The Ultimate eGuide to Promote Your Products, Services and Ideas to the World! The Small Business Association reports that the top two reasons businesses fail in the first two years are …